Good consumer product ideas are plentiful in the startup world; but a good idea isn’t enough on its own. Successful startups are usually products of clinical execution, continual innovation, and management’s ability to deliver in a timely fashion.
Introducing PlantFuel Life Inc. (FUEL: CSE)
PlantFuel Life Inc.’s (“PlantFuel” or the “Company”) leadership team brings more than 50 years of combined experience across a broad range of industries; and, together, they have managed over US$1 billion in sales.
Company CEO, and former NFL athlete-turned-businessman, Brad J. Pyatt, built his previous company, MusclePharm, from a start-up into one of the world’s most recognized sports nutrition brands. MusclePharm products were carried by more than 50,000 retail outlets in over 120 countries worldwide.
Admittedly, despite the substantial growth he witnessed with MusclePharm, Pyatt told us he made mistakes leading the business — valuable lessons he believes will serve him well as CEO of PlantFuel.
Pyatt is one of PlantFuel’s largest shareholders. He owns close to 2.1 million shares of the Company, and he recently purchased about 42,000 shares of PlantFuel in a five-week period between February 8th and March 17th, 2022.
Brad Pyatt is joined by the Company’s Chairman, Brian Cavanaugh, who spent 10 years at GNC, a key distribution partner for PlantFuel products right now.
Cavanaugh recently spent five years at IovateHealth Sciences in Canada, leading notable brands such as Hydroxycut and MuscleTech. Together with the management team, Cavanaugh helped deliver one of the more noteworthy nutritional supplement transactions in the industry when Iovate was purchased by XiWang Foodstuffs for approximately $730 million in 2016.
The Amazon Connection
Over the years, Amazon has become a crucial marketplace for many successful retailers, especially in the U.S. According to PYMNTS.com,
“Nearly 60% of all online retail purchases in the U.S. were done on Amazon last year”
PlantFuel President, Maria Dane, is an Amazon veteran…
Dane spent more than 7 years at Amazon, and was most recently Head of its Direct-to-Consumer Emerging Brands Program. Dane’s tenure at Amazon included leading projects in Packaging Innovation & Design, launching Luxury Beauty globally (7 countries) and leading global partnerships for Reckitt Benckiser, Colgate, J&J, Mead Johnson, Kimberly Clark and other strategic CPG companies.
In March, we caught up with her in Denver where she shared some valuable insight regarding the CPG space and PlantFuel’s objectives.
Race to Ramp Up Revenue
In a corporate update from August 2021, CEO Brad Pyatt wrote to investors:
“…I believe that PlantFuel has the opportunity to be a $100 million brand in the next three to four years. The secret sauce: We know what it takes to launch and build a brand from the ground floor and we have a proven leadership team that can execute on the vision I am setting forth…”
US$100 million in sales in the next 3 – 4 years is ambitious, to say the least.
But what about the sector?
Is there enough momentum in the plant-based wellness space?
Enter Plant-based Wellness Sector
Within the plant-based wellness sector, PlantFuel is focused on performance, nutrition and recovery.
Regarding PlantFuel’s product offerings (although the Company offers more than just protein supplements), plant-based protein liquids and powder sales in the U.S have grown each year since 2018.
According to MarketStudyReport, the worldwide plant-based protein supplements market was worth US$5.35 billion in 2020 and is projected to reach US$9.5 billion by the end of the forecast period of 2021-2027.
On a broader level, last year, The Plant Based Foods Association (PBFA) and The Good Food Institute (GFI) reported that the U.S. plant-based food market saw sales surge 27% in 2020 to $7 billion.
Mainstreaming Plant-Based Supplements
PlantFuel (FUEL: CSE) is working to ignite a movement that changes the way athletes and consumers at large supplement their nutrition routines. It offers a variety of products, from all-in one nutrition, pre-workout and recovery to daily immunity and hydration.
Here is a look at the Company’s product line-up and estimated launch timelines:
As for marketing and distribution, the Company chose to lead with the aforementioned GNC and Amazon, two renowned and strategic distribution partners within the space.
In our interview from March with Pyatt, he emphasized the goal of PlantFuel products reaching 10,000 doors (or brick and mortar points of sale locations) within 24 months. For Pyatt, the 10,000 door objective is key to hitting what he calls ‘critical mass’ for PlantFuel.
PlantFuel’s Strategic Partnership Announcements
On March 17th, the Company released PlantFuel Partners with Muscle Foods USA for Nationwide Specialized Retail Distribution. Below is a short excerpt:
“Muscle Foods USA (Muscle Foods) is a wholesale distributor of health & wellness, sports nutrition, lifestyle, and fitness products to specialized retailers throughout North America. With distribution to more than 6,000 stores, Muscle Foods works with a network of retailers that include grocery stores, grocery chains, all areas of the military, and fitness facilities such as gyms.”
The press release concludes,
“This partnership with Muscle Foods USA to manage specialty retail distribution is yet another step towards the strategic growth plan for PlantFuel encompassing a strong mix of ecommerce and brick-and-mortar business.”
A month later, on April 20th, the Company followed up with another retail partnership announcement in its press release Premium Plant-Based Supplement Company PlantFuel(R) Expands Distribution with H-E-B Grocery Company.
According to the release,
“H-E-B Grocery Company (H-E-B) is a privately-owned supermarket chain based in San Antonio, Texas operating more than 340 stores throughout the state. Established in 1905, the company consistently ranks amongst the top grocery retailers in North America, from revenue generation to RPI score to customer sentiment…”
In the press release, the Company confirmed that PlantFuel’s products
“…will be on shelf at all 300+ H-E-B store locations in June 2022.”
On the e-commerce front, PlantFuel announced on March 9 that in addition to Amazon, the Company would be expanding distribution into East Asia with Coupang, one of the largest e-commerce retailers in East Asia, often referred to as ‘the Amazon of South Korea’. Per the Company’s press release,
“This partnership with Coupang to expand ecommerce distribution in East Asia comes on the heels of PlantFuel’s strong growth on Amazon, forcing a shift in digital resources and inventory to meet demand. Heading into Q2-2022, PlantFuel is continuing to ramp up its multi-touch marketing efforts centered on digital strategies, alongside offline and partnership initiatives.”
GNC appears to be PlantFuel’s most strategic brick and mortar partner to date. Last year, the Company signed an exclusive agreement to launch in all U.S. GNC locations on August 19, 2021, with initial purchase orders of CAD$3.9 million.
In September last year, the Company announced that,
“PlantFuel® is currently available online at GNC.com and in 2,400 U.S. store locations nationwide. The new line and retail partnership features 5 new PlantFuel® products including: All-in-One Pre-Workout, All-in-One Nutrition, All-in-One Recovery, Performance Protein, and Daily Immunity and Hydration.”
Josh Burris, Chief Executive Officer at GNC, said at the time,
“We are excited to launch this exclusive distribution partnership with PlantFuel and offer our consumers new and compelling plant-based nutrition options in this growing category.”
On March 3, 2022 the Company released, PlantFuel Expands with Distribution on Amazon’s Exclusive Launchpad Program Reaching Best-Seller Status.
According to the press release,
“Amazon’s Launchpad Program, known as Amazon Launchpad, is an exclusive sales and marketing program that empowers new brands with various opportunities to grow their business. Amazon identifies innovative products in all industry sectors, and invites select brands to become part of Launchpad where they receive unique marketing support by Amazon to build brand awareness, engagement with target audiences, and accelerate sales.”
The release went on to highlight some of the Company’s early success in Amazon’s program:
- “PlantFuel reached the #3 highest selling product spot on Amazon Launchpad
- PlantFuel is currently #28 of out 250,000 products on Amazon Launchpad Best Sellers List
- PlantFuel sold out on Amazon in its first weekend when all products were available”
With both Amazon and GNC partnerships, PlantFuel aims to make a splash in the nascent and dynamic plant-based category of the consumer packaged goods industry.
PlantFuel’s Lineup of Celebrity Brand Ambassadors
Superstar actresses, Megan Fox and Lucy Hale; NFL Hall-of-Famer, Terrell Owens, and American hip-hop sensation, Lil Yachty are some of the athletes and celebrities on PlanFuel’s roster of brand ambassadors.
We hope this report provides a high-level overview of PlantFuel’s recent developments and its near-term plans, but it is not intended to be exhaustive. Recognize that we are biased when it comes to PlantFuel. The Company is a sponsor and client of Pinnacle Digest, and we own shares and warrants of PlantFuel, making us cheerleaders and shareholders. Conduct your own thorough and independent due diligence to properly understand the risks associated with investing in a speculative company of this nature. A good place to start your due diligence is by reviewing the Company’s SEDAR filings.
In March, PlantFuel raised nearly CAD$3.4 million. Each unit in the financing was priced at CAD$0.50, and included a common share and warrant exercisable at CAD$0.62 (See here and here for financing details).
The Company’s stock last traded at CAD$0.35, substantially below where it was most recently financed. See the table below for the Company’s capital structure:
No doubt, PlantFuel is an early mover in the burgeoning plant-based supplements CPG niche. The Company’s arsenal of extensive leadership experience in both the dietary supplements and retail sectors could help separate PlantFuel from the competition. Experience and timing matter.
The Company is in the early days of setting up the fundamental aspects of its distribution strategy. Already, PlantFuel’s products are available in all U.S. store locations of the largest global specialty retailer of nutritional products, GNC.
Additionally, the Company reached best-seller status in Amazon’s exclusive Launchpad program. If PlantFuel realizes its near-term distribution targets, and can replicate its Amazon Launchpad success in ‘real-time Amazon’, the Company could become a recognized brand name within the plant-based supplements movement.
All the best with your investments,
Highlighted Company News from the Last 90 Days
Disclosure, Compensation, Risks Involved and Forward-Looking Statements:
You must read the following carefully before proceeding.
THIS REPORT IS NOT INVESTMENT ADVICE, NOR A RECOMMENDATION TO PURCHASE ANY SECURITY, NOR IS IT INTENDED TO BE A COMPLETE OVERVIEW OF PLANTFUEL LIFE INC. THE INFORMATION IN THIS REPORT IS NOT A SUBSTITUTE FOR INDEPENDENT PROFESSIONAL ADVICE. SEEK THE ADVICE OF YOUR FINANCIAL ADVISOR AND A REGISTERED BROKER-DEALER BEFORE MAKING ANY INVESTMENT DECISIONS.
All statements in this report are to be checked and verified by the reader.
This report may contain technical or other inaccuracies, omissions, or errors, for which Maximus Strategic Consulting Inc., owner of PinnacleDigest.com (“Pinnacle Digest” or “Maximus Strategic Consulting Inc.” or “we” or “us”), assumes no responsibility. We cannot warrant the information contained in this report to be exhaustive, complete or sufficient. This report does not purport to contain all the information that may be necessary or desirable to fully and accurately evaluate an investment in PlantFuel Life Inc. (“PlantFuel” or the “Company”). PlantFuel is a client and sponsor of PinnacleDigest.com. PinnacleDigest.com authored and published this report. Because we are paid by PlantFuel, and therefore we are not independent reporters, our coverage of PlantFuel features many of its positive aspects, and not the potential risks to its business or to investing in its stock.
Important: Our disclosure for this report on PlantFuel Life Inc. applies to the date this report was posted on our website (May 17, 2021). This disclaimer will never be updated, even if we buy or sell shares of PlantFuel Life Inc.
Do Your Own Due Diligence: An investment in securities of PlantFuel should only be made by persons who can afford a significant or total loss of their investment. The Company’s stock price and market cap has a history of volatility, and its shares may be thinly traded. The value of PlantFuel’s securities may experience significant fluctuations due to many factors, some of which could include operating performance, performance relative to estimates, disposition or acquisition by a large shareholder, a lawsuit against PlantFuel, the loss or acquisition of a significant customer or business, industry-wide factors, and general market trends. There can be no assurance that an active trading market for PlantFuel’s common shares will be established and/or sustained.
In all cases, interested parties should conduct their own investigation and analysis of PlantFuel, its assets and the information provided in this report. Readers should refer to PlantFuel’s public disclosure documents found on the SEDAR website before considering investing in the Company. The public disclosure documents will help investors understand PlantFuel’s objectives and the risks associated with the Company.
The securities of PlantFuel are highly speculative due in part to the nature of the Company’s plans/objectives, its early stage of business development and limited operating history, the highly competitive industry it operates in, and the fact that the Company has negative operating cash flow. PlantFuel is therefore subject to many of the risks common to early-stage enterprises, including under-capitalization, cash shortages, limitations with respect to personnel, financial, and other resources, and lack of revenue. Even if PlantFuel does successfully address its risks and grow its business, the Company may not generate positive cash flow or profit.
The Company has limited financial resources, and no assurances that sufficient funding, including adequate financing, will be available to advance its objectives. If the Company’s generative commercialization and development programs are successful, additional funds will be required for development of one or more initiatives. PlantFuel may seek such additional financing through debt or equity offerings. Any equity offering will result in dilution to the ownership interests of the Company’s shareholders and may result in dilution to the value of such interests. Failure to obtain additional financing could result in the delay or indefinite postponement of further business development.
There can be no certainty that PlantFuel will be able to implement successfully the objectives and strategies described in this report. Please be aware and note the date this report was published (May 17, 2022). As a result of the passing of time, the relevancy of the opinions and facts in this report are likely to diminish and may change. As such, you cannot rely on the accuracy and timeliness of the information provided in this report. Since there is no specific guideline as to how long this report may remain relevant, you should consider that it may be irrelevant shortly after its publication date.
Cautionary Note Regarding Forward-Looking Information:
This report contains “forward-looking information” within the meaning of Canadian securities legislation (collectively, “forward-looking statements”). All statements, other than statements of historical fact, that address activities, events or developments that PlantFuel or Pinnacle Digest believes, expects or anticipates will or may occur in the future are forward-looking statements. Such forward-looking statements also include, but are not limited to, statements regarding: the future financial position, business strategy and objectives, potential acquisitions and partnerships, budgets, projected costs, and plans of or involving PlantFuel; future growth predictions for the wellness, CPG, and dietary supplement industries; consumer preferences and tastes; PlantFuel being in a growth phase; the impact of marketing initiatives; the novelty of PlantFuel’s product offerings; regulatory compliance; PlantFuel offering products that can compete with whey proteins; the impact of adopting a widespread plant-based diet on global GHG emissions; market forecasts and predictions; future product offerings from PlantFuel; the future performance of PlantFuel; the expected timing and completion of PlantFuel’s near-term and long-term objectives, including revenue, distribution points and volume targets; the speed at which the Company can release new products; the regulatory environment; the Company being positioned for future growth; potential growth catalysts for the Company; the Company being able to leverage its expertise and leadership team to grow its business; PlantFuel’s celebrity ambassadors helping the Company stand out; the competitive advantages of PlantFuel and its product offerings; entering into new retailers and sales platforms; the efficacy and benefits of PlantFuel’s product offerings; the Company’s ability to expand its sales and distribution channels; Brad Pyatt’s and Maria Dane’s previous professional experiences being of benefit to PlantFuel; Brad Pyatt not repeating the same mistakes he made with previous ventures; the Company being able to attract and retain key personnel; the impact of competition; plant-based supplements being an emerging consumer trend; future changes and trends in PlantFuel’s industry or the global economy; the Company being able to achieve and sustain profitability, and other estimates or expectations.
Often, but not always, these forward-looking statements can be identified by the use of forward-looking terminology such as “expects”, “expected”, “budgeted”, “targets”, “forecasts”, “intends”, “anticipates”, “scheduled”, “estimates”, “aims”, “will”, “believes”, “projects”, “could”, “would”, and similar expressions (including negative variations) which by their nature refer to future events.
By their very nature, forward-looking statements are subject to numerous risks and uncertainties, some of which are beyond PlantFuel’s control. These statements should not be read as guarantees of future performance or results because a number of assumptions and estimates have been made, and they may prove to be incorrect. Forward-looking statements are based on the opinions and estimates of PlantFuel’s management or Pinnacle Digest at the date the statements are made. In this report, assumptions and estimates may have been made regarding, among other things, future demand for the Company’s offerings; that consumer demand for plant-based products will increase; PlantFuel being able to secure future financing to meet its growth targets; the Company’s subjective assessment of the likelihood of success of a sales lead or opportunity; PlantFuel successfully completing its development and growth plans, and doing so on schedule; PlantFuel being able to get its products into more retailers and on more eCommerce platforms; sales opportunities available to the Company; PlantFuel’s ability to scale its operations; Brad Pyatt’s leadership and marketing capabilities; economic conditions improving in the near to medium future; the efficacy of PlantFuel’s products; no material changes to the tax and other regulatory requirements governing the Company; the competitive environment; the Company being able to identify, hire, train, motivate, and retain qualified personnel; PlantFuel’s product packaging standing out amongst its competitors; the ability of the Company to develop, introduce, and implement new offerings as well as enhancements or improvements for existing offerings; risks associated with operations; PlantFuel’s ability to carry on current and future operations; that the average cost of manufacturing-related supplies for PlantFuel’s products will fluctuate in line with historical trends; the ability of the Company to meet current and future obligations; the accuracy and reliability of estimates, projections, forecasts, studies and assessments; revenue generated from Amazon’s top 10 sellers; current and future social and political conditions; currency exchange rates; capital costs; the future size of the markets that PlantFuel intends to service, and other assumptions and factors generally associated with the CPG, wellness, and dietary supplement industries. We caution all readers that the foregoing list of assumptions and estimates is not exhaustive.
Forward-looking statements are subject to a number of risks and uncertainties that may cause the actual results of PlantFuel to differ materially from those discussed in the forward-looking statements in this report and, even if such actual results are realized or substantially realized, there can be no assurance that they will have the expected consequences to, or effects on, PlantFuel. Factors that could cause PlantFuel’s results to differ materially from those expressed in forward-looking statements in this report include, but are not limited to, the following risks and uncertainties: any development activities PlantFuel may conduct which may not produce favorable results; changes in consumer preferences, demand and perceptions; a lack of brand awareness; reliance on third parties for products, packaging, supplies and/or services critical to the Company’s operations; general business and economic conditions may limit the Company’s ability to obtain necessary capital to carry out all of its business plans; the overall performance of stock markets; the Company may not have adequate product liability insurance coverage; volatility in the Company’s stock price; foreign exchange fluctuations; the impact of increasing competition; the impact of viruses and diseases on the Company’s ability to operate; the inherent uncertainties associated with operating as an early stage company; the Company’s limited operating history and lack of historical revenue; developments and changes in laws and regulations, including increased regulation of the Company’s industries and the capital markets; regulatory changes requiring extensive and/or costly changes to the Company’s operations; failure to retain, secure and maintain key personnel and strategic partnerships, including but not limited to executives, researchers, customers and suppliers; interest rate volatility; a decline in market sentiment; significant inflation or deflation; negative operating cash flow; anticipated growth may not materialize; increased costs of being a publicly traded company; the effectiveness of the Company’s products; the Company’s ability to generate sufficient cash flow from operations to meet its current and future obligations; the Company’s ability to scale its operations as expected; the potential for issues which could expose the Company to legal liability that may harm its business or reputation; the Company may not be able to raise the additional funding required to complete its development plans and to continue to pursue its other business objectives; conflicts of interest; officers and directors allocating their time to other ventures; the willingness of third parties to sign agreements with PlantFuel on terms that are acceptable to management of PlantFuel; management’s ability to manage growth; product recalls or discontinuance of products; revised or additional labeling being required on packaging; risks related to the response-time that might be needed in case of totally unexpected events in areas relevant to PlantFuel’s field of activity; research and development delays; failure to develop and successfully market new offerings at favorable margins, or at all; market perception of junior companies such as PlantFuel may change; intellectual property risks, including the intellectual property of others and any asserted claims of infringement; liquidity, dilution and future issuances of equity; the Company may face supply chain disruptions that delay product delivery, manufacturing and sales; unanticipated problems related to PlantFuel’s business objectives; product obsolescence; the Company’s ability to obtain and/or maintain any necessary permits, consents or authorizations required to pursue its business objectives; general geopolitical and social uncertainties; the risk of claims and legal actions against the Company in respect of which insurance is not available, and other risks pertaining to the CPG, wellness, and dietary supplement industries as well as those factors discussed in the sections entitled “Risk Factors” or “Risks and Uncertainties” in PlantFuel’s Annual and Quarterly Reports, associated financial statements, Management Information Circulars, and other disclosure documents filed with Canadian securities regulators. The Company’s filings can be found on the SEDAR website under PlantFuel’s issuer profile.
Although we have attempted to identify important factors that could cause actual actions, events or results to differ materially from those described in forward-looking statements, there may be other factors that cause actions, events or results to differ from those anticipated, estimated or intended.
Forward-looking information contained in this report or incorporated by reference are made as of the date of this report (May 17, 2022) or as of the date of the documents incorporated by reference, as the case may be, and Pinnacle Digest does not undertake to update any such forward-looking information, except in accordance with applicable securities laws. Accordingly, readers are cautioned not to place undue reliance on forward-looking information because we can give no assurance that such expectations will prove to be correct. Should one or more of the aforementioned risks or uncertainties materialize, or should assumptions underlying the forward-looking statements prove incorrect, actual results may vary materially from those described herein as anticipated, believed, estimated, or expected.
We Are Biased: PinnacleDigest.com is often paid editorial fees for its writing and the dissemination of material.
Because PlantFuel has paid us for our online advertising and marketing services, and we (Maximus Strategic Consulting Inc.) own shares and warrants of the Company, you must recognize the inherent conflict of interest involved that may influence our perspective of PlantFuel; this is one reason why we stress that you conduct extensive due diligence as well as seek the advice of your financial advisor and a registered broker-dealer before considering investing in the Company. Investigate and fully understand all risks before investing.
Important: Our disclosure for this report on PlantFuel applies to the date this report was publicly released (May 17, 2022) and posted on our website. This disclosure and compensation statement will never be updated.
Disclosure and Compensation: Maximus Strategic Consulting Inc., owner of PinnacleDigest.com, has been paid CAD$200,000 plus GST to provide online advertisement coverage for PlantFuel for ten months. PlantFuel paid for this coverage. The coverage includes, but is not limited to, the creation and distribution of reports authored by PinnacleDigest.com about PlantFuel (reports such as this one), as well as display advertisements and news distribution about the Company on our website and in our newsletter. We (Maximus Strategic Consulting Inc.) own shares and warrants of PlantFuel which were acquired by participating in the Company’s private placement that closed on March 2, 2022. We intend to sell every share we own of PlantFuel for our own profit. All shares Maximus Strategic Consulting Inc. currently owns or may purchase in the future of PlantFuel will be sold without notice to PinnacleDigest.com’s subscribers or the general public. Maximus Strategic Consulting Inc. benefits from price and trading volume increases in PlantFuel, and is therefore extremely biased when it comes to the Company.
We Are Not Financial Advisors: Be advised, Maximus Strategic Consulting Inc., PinnacleDigest.com and its employees/consultants are not a registered broker-dealer or financial advisors. Before investing in any securities, you should consult with your financial advisor and a registered broker-dealer.
PinnacleDigest.com is an online financial newsletter owned and operated by Maximus Strategic Consulting Inc. We are focused on researching and marketing for small public companies. This report is intended for informational and entertainment purposes only. The author of this report and its publishers bear no liability for losses and/or damages arising from the use of this report.
Never, ever, make an investment based solely on what you read in an online newsletter, including Pinnacle Digest’s online newsletter, or Internet bulletin board, especially if the investment involves a small, thinly-traded company that isn’t well known.
PlantFuel is a Very Risky Investment: PlantFuel is an early stage company operating in an evolving industry with substantial competition and potential challenges. PlantFuel poses a much higher risk to investors than established companies. It is not an appropriate investment for most investors. When investing in speculative stocks of this nature, it is possible to lose your entire investment over time or even quickly.
Negative Operating Cash Flow: Since inception, the Company has had negative operating cash flow and incurred losses. PlantFuel’s negative operating cash flow and losses may continue for the foreseeable future. We cannot predict when PlantFuel will reach positive operating cash flow, if ever. The Company will likely be reliant on future financings in order to meet its cash needs. There is no assurance that such future financings will be available on acceptable terms or at all. If the Company sustains losses over an extended period of time, it may be unable to continue its business. PlantFuel’s financial projections are inherently speculative and may prove to be inaccurate. Projections are no more than estimates of possible events and should not be relied upon to predict results that the Company may attain. The projections are based upon a number of estimates and assumptions, and no independent accountant or other third party experts have expressed an opinion or any other form of assurance of these projections. PlantFuel’s financial results in any one quarter should not be relied upon as indicative of future performance.
The Company and its business prospects must be viewed against the background of the risks, expenses and problems frequently encountered by companies in the early stages of their development, particularly companies in new and evolving markets.
The statements and opinions expressed by representatives of Pinnacle Digest are solely those of Pinnacle Digest and not the opinions of PlantFuel. The statements and opinions expressed by representatives of PlantFuel are solely those of PlantFuel and not the opinions of Pinnacle Digest.
Market Data: Unless otherwise indicated, the market and industry data contained in this report is based upon information from industry and other publications and the knowledge of Pinnacle Digest and PlantFuel. While Pinnacle Digest believes this data is reliable, market and industry data is subject to variations and cannot be verified with complete certainty due to limits on the availability and reliability of raw data, the voluntary nature of the data gathering process and other limitations and uncertainties inherent in any statistical survey. Pinnacle Digest has not independently verified any of the data from third-party sources referred to in this report or ascertained the underlying assumptions relied upon by such sources.
PinnacleDigest.com’s past performance is not indicative of future results and should not be used as a reason to purchase any security mentioned in this report or on our website.
The past successes of members of PlantFuel’s management team, board of directors, and advisory team are not indicative of future results for the Company.
Maximus Strategic Consulting Inc. and PinnacleDigest.com (including its employees and consultants) are not chartered business valuators; the methods used by business valuators often cannot justify the trading price for most junior stock exchange listed companies, including PlantFuel.
Any decision to purchase or sell as a result of the opinions expressed in this report OR ON PinnacleDigest.com will be the full responsibility of the person authorizing such transaction, and should only be made after such person has consulted a registered financial advisor and conducted thorough due diligence. Information in this report has been obtained from sources considered to be reliable, but we do not guarantee that it is accurate or complete. Our views and opinions regarding the companies we feature on PinnacleDigest.com and in this report are our own views and are based on information that we have received, which we assumed to be reliable. We do not guarantee that any of the companies mentioned in this report (specifically PlantFuel) or on PinnacleDigest.com will perform as we expect, and any comparisons we have made to other companies may not be valid or come into effect.
Maximus Strategic Consulting Inc., owner of PinnacleDigest.com, does not undertake any obligation to publicly update or revise any statements made in this report.
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Trading in the securities of PlantFuel is highly speculative.
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